COURSE 6 OF 23 | The Pricing Dilemma

Finding the Sweet Spot Between Value and Volume

What You Will Learn

1. Why pricing based on cost or ego destroys your market position before you even start
2. The three pricing approaches for digital businesses — and which is right for your stage
3. The 4-step framework to find your Price Floor, Price Ceiling, Anchor, and Expansion Metric
4. How to calculate the true dollar ROI your product delivers — and use it to justify your price
5. The right pricing metric for FinTech, E-learning, and B2B SaaS businesses
6. Why the Cost Calculation Sheet is your most important pricing and negotiation tool
7. 4 AI prompts to build your pricing model, calculate client ROI, and plan a price increase