The Insight Lab:

Building a dashboard is one thing, building one that actually gets noticed is another.

The Insight Lab is a dedicated space for you to practice turning raw data into clear, intentional stories. It's a guided, hands-on way to sharpen your analytical eye and build a portfolio.

🎬 The Lab: 90s Blockbuster ROI

Take a trip back to the 90s to analyse the era of big budgets movies. You’ll dive into movie costs and returns to answer one core question: Which films were hits, and which were high-budget flops?

The 6-Step Build Process

We’ll follow a repeatable, step-by-step workflow to move from a blank screen to a finished story:

• Set Intentions: Define the specific business question you want to answer.
  
• First Draft: Get the data visible.
  
• Spot the Insight: Interact with the data to find the patterns.
  
• The Glow Up: Clean up the noise. Use clear hierarchy to make your findings easy to read.
  
• Data Storytelling: Practice your "Big Bang" elevator pitch to make your recommendations stick.
  
• Showcase: Share your work! With Linked Post templates.

Who am I?

I’m a Data Visualisation Lead for a global enterprise and believes data literacy is a life skill, not just a corporate one. Between designing dashboards used by thousands and authoring children’s books on data, I’ve realised the best insights come from simplifying the complex.

What’s Included:

• Clean Dataset: Skip the boring prep and jump straight into the building process.
  
• Ready-to-Use DAX: No need to stress over complex formulas, all the DAX you need for ROI is included.
  
• Step-by-Step Video Guides: Follow along as I show you how I apply my thinking at every checkpoint.
  
• Portfolio Ready: By the end, you’ll have a polished dashboard and a repeatable framework for your next project.
  

🏆 Start Practicing →