A PR and marketing plan builder for defense tech founders going global.

Built to Launch: Defense & Dual-Use Tech Edition is an AI-powered PR and marketing plan builder for defense and dual-use technology startups pursuing international relationships, funding, and deals. Built on Seymour PR's proprietary strategy and decades of communications experience, it turns a real conversation about your company into a fully bespoke plan, and the assets to execute it.

Here is how it works. You receive two documents. The first is your founder's guide. The second is a system prompt you paste into a dedicated ChatGPT or Claude Project, where it becomes a senior communications strategist that remembers your company, learns your voice, and builds on your plan week over week.

After a structured discovery process, the system delivers your company brief, a 12-month breakout roadmap, a starter media list tailored to your company, and your first weekly sprint. From there, it generates what you need as you need it: press releases for funding rounds, contracts, and launches; media pitches for the outlets your stakeholders actually read; founder bios; capability one-pagers; LinkedIn content; analyst briefings; conference preparation; and more.

It is built for the realities of this industry. One playbook addresses all five audiences that matter: government customers, primes and integrators, investors, media and the policy community, and the talent you need to hire. A disclosure-aware workflow respects what is public, what is cleared, and what is off-limits, and flags anything that may need review before publication. And a curated map of the defense media landscape and the global conference calendar means you start with the knowledge most founders spend years acquiring.

This is not a template. It is a working system that gets sharper the more you use it, designed for founders who are ready to build visibility now, on their own terms, with senior-level strategy behind them.

A Seymour PR System.